Bookmark Kaumudi Online  Bookmark this site  Editor@Kaumudi  |  Marketing  Print Advt rates  |  Calendar 2018        Go!    
 
 
June 20, Wednesday 2018 1:13 PM       

       HEADLINES: Hartal in Idukki on June 25                                              Landslides: Compensation to be given in installments                                              J-K govt collapses after BJP pulls out of alliance with PDP                                              India and France to build strong development partnership: Swaraj                                              Merkel gets ultimatum from hardline ally over migrants                                              Merkel, Macron search for reforms to halt EU 'disintegration'                                              Federer to lock horns with Bedene in Halle opener                                              Yo-Yo effect: BCCI for fitness tests before selection                                              Tick, Tock: Time running out for Messi to deliver                                              Kaumudi Facebook
       BUSINESS Next Article: CCI penalises airlines for fixing, revising cargo fuel surcharge  
       OLX witnesses three-fold revenue growth from pre-owned cars
 
         Posted on :01:09:09 Mar 8, 2018
   
A A
       Last edited on:01:09:09 Mar 8, 2018
         Tags: OLX witnesses three-fold revenue growth from
 
New Delhi: OLX, an online classifieds marketplace for auto, real estate and goods and services, extended its leadership position in the pre-owned cars category by doubling its business seller base in 2017.
 
The automobile category that includes cars and bikes is the largest section on the platform, with 45 percent of the total user visits. 15,000 cars are listed for sale, every day on OLX. Each car listing on an average gets more than 1000 views, and almost 65 percent of cars are sold within the first week.
 
In 2017, transactions on the platform increased by 25 percent, from 2.4 million units sold in 2016 to 3 million units in 2017 (Jan- Dec).
 
On the business side, revenues from pre-owned cars category increased by three times for FY 17 -18, supported by an active base of business sellers, the launch of customised solutions and local sales support team of 200, operating across 50 cities.
 
In 2017, new dealer signups in automobile category doubled on the platform. To foster the community, OLX invested in dealer connect program- Driveathon, an initiative to assist dealers to come online.
 
In 2017, OLX ran the program across 20 cities touching over 3,000 dealers. Under this initiative, OLX educates car dealers about the emerging trends in the pre-owned automobile market, hosts workshop with experts from the industry and promotes knowledge sharing on regulatory developments in the automobile sector.
 
OLX aims to expand the reach of this property to 40 cities in 2018.
 
"We are focused on transforming the way consumers buy and sell pre-owned cars, using online. 2017 was a rewarding year for OLX in which we evolved our cars category by building robust revenue streams and demonstrating a sustainable business model. Our deep-rooted understanding of the online classifieds places us in a solid position to take the market to greater heights," said Sunny Kataria, Director, Auto Category, OLX India.
 
OLX registered a growth of 50 percent in the number of buyers, while the seller base grew by 100 percent in the pre-owned cars category, in 2017. A regional break-up of the car listings shows 55 percent of them coming from tier one markets of Delhi, Mumbai, Bangalore, Chennai, Hyderabad, and Kolkata. The remaining 45 percent of the listings come from tier two cities. 
A A
       BUSINESS
Next Article: CCI penalises airlines for fixing, revising cargo fuel surcharge
 
 
BUSINESS HEADLINES
Pradeep Parameswaran appointed Uber President- India, South Asia  
Google announces training programme for journalists  
Sensex tanks 261 pts as US-China trade spat escalates  
US dollar ends higher against rupee  
WhatsApp Payments to be rolled out soon: here is how it's different from competition  
Ayushman Bharat: Only half the states ready to launch scheme on August 15; UP Bihar & West Bengal not prepared yet  
Audi boss arrested over diesel scandal  
India, US officials to meet soon to discuss concerns of both sides: Prabhu  
Rupee dives to 3-week low at 68.01 on macro-liquidity shocks  
Gold rises on mild demand, silver surges for 8th session  
AFT directs govt to remove anomaly in HRA  
Grand Finale of Smart India Hackathon from June 18-22  
GST refund drive extended till June 16  
Ind-Swift Laboratories raises Rs 424.5 crore via NCDs  
RBI needs more powers to oversee PSB: Guv to panel  
RBI Guv appears before Par panel; assures steps to strengthen banking system  
India decision to increase tariff on apples to hit US growers, say Congressmen  
Snapdeal launches special store for Father's Day Gifting  
RBI releases June '18 issue of monthly bulletin  
'Trying to complete bullet train project by 2022'  
Moily honoured with 'special award' by Chennai-based NGO  
Assocham for implementation of guidelines on direct selling by states  
SBI expects Rs 30,000cr recovery from resolution under IBC  
Google will not develop AI for use in weapons: Pichai  
Economic growth may cross 8% in next 2 yrs: Prabhu  
 
Do you think electric bus will be a success in Kerala?
Yes
 
No
 
No opinion
 
 
 
Home Kerala India World Business Sports Sci&Tech Education Automobile CityNews Movies Environment Letters 
© Copyright keralakaumudi Online 2011  |  Reproduction in whole or in part without written permission is prohibited.
Head Office Address: Kaumudi Buildings, Pettah P.O, Trivandrum - 695024, India.
Online queries talk to Deepu Sasidharan, + 91 98472 38959 or Email deepu[at]kaumudi.com
Customer Service -Advertisement Disclaimer Statement   |  Copyright Policy